Change management


Unicist Logical Approach: Launching of Unicist Adaptive CRMs

The Unicist Research Institute developed the necessary technologies to build adaptive systems to manage automatically the feedback from the environment. One of the paradigmatic areas where adaptiveness becomes necessary is the commercial activity.

That is why the Unicist Adaptive CRM becomes the next stage for commercial organization. It uses the unicist logical information provided by the ontogenetic maps or the markets, its segments and of each of the commercial functions.

Adaptiveness is based on the existence of drivers that make it possible. The level of the drivers is the following:

1)      There are analogical drivers that are based on the recognition of patterns.

2)      There are rule based drivers that include the preexisting and add rules that correspond to the activity.

3)      There are empirical drivers that include the preexisting and add empirical information obtained using mathematical models.

4)      There are objects based drivers that include the preexisting and add concept based objects as intrinsic adaptive systems.

Unicist Adaptive CRMs are developed by in-company or outsourced Market-Labs and the rules it managed are patented for each company.

The implementation is in charge of members of the Unicist Confederation who are CRM experts.

Unicist Press Committee

NOTE: The Unicist Research Institute was the pioneer in complexity science research and became a private global decentralized world-class research organization in the field of human adaptive systems.
http://www.unicist.org


Unicist Confrontation Strategies to Expand Market Share

The e-book on Unicist Market Confrontation by Peter Belohlavek has been presented and will be integrated in the Unicist Strategic Marketing Search Engine.

This Confrontation Strategy is one of the tools that have to be managed by the members of the Unicist Confederation in order to be able to compete in the global market.

“If we desire to avoid insult, we must be able to repel it; if we desire to secure peace, one of the most powerful instruments of our rising prosperity, it must be known, that we are at all times ready for War.”

George Washington


“Hard training, easy combat; easy training, hard combat”

Alexander Suvorov

You are welcome!

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Unicist Press Committee

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution. The applicative researches are based on the discovery of the Ontogenetic Intelligence of Nature and the consequent Unicist Theory of Evolution.

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Launching of the Unicist Org-Lab: Upgrade in Outsourcing

We are launching, allied with associate outsourcing companies, the Org-Lab to upgrade outsourcing processes of large companies.

The Unicist Standard in Outsourcing implies integrating Object Driven Organization, which is analogous to object oriented programming, with the specific characteristics of the processes involved.

It requires integrating hardware, software and peopleware in a process design that allows developing improvements based on the upgrade of the objects involved in the processes.

It includes both Expert and Operational Outsourcing.

Expert outsourcing is a synergic cooperative operation to increase productivity and reduce costs based on specialization and quality.

Operational outsourcing is a way to reduce costs without endangering the core business.

It is the natural way to approach commodity businesses or businesses where the brand is not based on technological innovations.

These Org-Labs are based on the use of the Unicist Object Driven Organization model.

A unicist object driven organization is a cybernetic model that, according to the predefined objectives, designs the necessary processes and uses and reuses business objects to produce the expected results.

Access the unicist standard contained in the Unicist Standard Search Engine: http://www.unicist.com/

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Martin Alvaro
Marketing Manager

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution. The applicative researches are based on the discovery of the Ontogenetic Intelligence of Nature and the consequent Unicist Theory of Evolution.

Unicist Strategy

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Org-Lab: The Unicist Standard in Outsourcing & Insourcing

The Unicist Standard in Outsourcing implies integrating Object Driven Organization, which is analogous to object oriented programming, with the specific characteristics of the processes involved. It requires integrating hardware, software and peopleware in a process design that allows developing improvements based on the upgrade of the objects involved in the processes.

Basically there are two types of outsourcing: expert and operational outsourcing.

Expert outsourcing is a synergic cooperative operation to increase productivity and reduce costs based on specialization and quality.

Operational outsourcing is a way to reduce costs without endangering the core business.

The recommendation is to define to outsource when it is convenient and to insource when it is necessary. But when outsourcing has been decided it is necessary to make a deep reflection to define which type of outsourcing should be done.

Access the unicist standard contained in the Unicist Standard Search Engine: http://www.unicist.com/

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Diego Belohlavek
Expert System Manager

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution. The applicative researches are based on the discovery of the Ontogenetic Intelligence of Nature and the consequent Unicist Theory of Evolution.

Unicist Strategy

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Unicist Market Laboratory and Alliance with Heracles

A Unicist Market Lab has been implemented to expand the distribution of Heracles in the Hispanic market.

The Market Lab includes the development of business catalysts to accelerate the market expansion.

These catalysts have been implemented and the expansion is ongoing. The objective is to triple the sales within one year.

On the other hand a Unicist Corporate University has been implemented to provide Unicist Strategic Diagnostics Programs for board members of large sports institutions.

Access the unicist standard contained in the Unicist Standard Search Engine: http://www.unicist.com/

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Unicist Press Committee

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution. The applicative researches are based on the discovery of the Ontogenetic Intelligence of Nature and the consequent Unicist Theory of Evolution.

Unicist Strategy

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Diagnosing, the first step to develop business strategies

Unicist object business diagnostics is based on three central aspects that allow developing accurate diagnoses, scenarios and strategies.

1)      It approaches business beginning with the understanding of their nature and ending with their operation. Dealing with their nature implies having apprehended their ontological structure.

2)      Businesses, institutions and markets are considered as “business objects” being evaluated through their added value. Considering them objects they are defined using the existing ontological structures and the facts they produced.

3)      Being fundamentals the drivers of actions, diagnoses begin by fundamental analysis and end integrating it with technical analysis in order to include the necessary forecasts and action plans.

Access the visual guide to the Unicist Standard in Business at:
https://www.unicist.org/conceptual-thinking/wp-content/uploads/2010/04/unicist_standard_guide_en.pdf

Access the unicist standard contained in the Unicist Business Search Engine:
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Request more information: n.i.brown@unicist.org

Diego Belohlavek
Expert System Manager

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution. The applicative researches are based on the discovery of the Ontogenetic Intelligence of Nature and the consequent Unicist Theory of Evolution.

Unicist Strategy

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Benchmarking Procter & Gamble: Unicist Innovation

Procter & Gamble is a world leader in innovation. This allows learning from P&G how to manage innovation to make it successful in the markets.

The Unicist Standard includes a fundamental approach to deal with innovations that allows integrating fundamentals with technical analytical knowledge to produce successful innovations.

The question we are posing is: Which are the fundamentals of innovation?

You can find information on how Procter & Gamble deals with innovations presented by Robert Bob McDonald, COO of Procter & Gamble. There are two short presentations at:

http://www.youtube.com/watch?v=ycMXZDybhlw
http://www.youtube.com/watch?v=x93YopVXJSM

In one week you will find a response to the fundamentals of innovation on this blog.

Access the unicist standard contained in the Unicist Business Search Engine:
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Request more information: n.i.brown@unicist.org

Diana Belohlavek
VP Unicist Knowledge Bank

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

Unicist Strategy

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Unicist Market Labs: Partnering with Family Businesses

We have launched the Family Business Partnering Program with several companies while the alliances with the Family Business Associations are being implemented.

The objective in all the cases in the development of growth programs is to produce more than 100% growth in these companies.

Free access to the Unicist Ontology of Family Businesses at: https://www.unicist.org/conceptual-thinking/wp-content/uploads/2010/03/family_business_en.pdf

As it is self-evident this implies that we only work in markets we know. The Unicist Microsegmentation Model and the Unicist Object Driven Organization are used to “build” the growth of these companies.

Access the unicist standard contained in the Unicist Business Search Engine:
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Request more information: n.i.brown@unicist.org

Martin Alvaro
Marketing Manager

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

Unicist Strategy

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Unicist Org Lab: Unicist Continuous Improvement Alliances

Unicist Continuous Improvement is based on the use of objects. It implies improving the objects included in processes in order to obtain results.

Continuous improvement integrates innovation to improve the processes and the objects that are being used to ensure the achievement of a higher level of effectiveness.

The natural segments of continuous improvement are:

1) Repair
2) Update
3) Upgrade
4) Renewal

Maximal strategies are driven by innovation. They are put into action by the implementation of big changes that go beyond the existing boundaries of the present operation and are sustained by the external need represented by the client centered management.

Free access to the discovery of the Unicist Ontology of Innovation at: https://www.unicist.org/conceptual-thinking/wp-content/uploads/2010/03/ontology_innovation_en.pdf

Minimum strategies are driven by quality assurance, put into action by the development and implementation of medium changes and sustained by the personalized organization that ensures an effective participative action model.

Access the unicist standard contained in the Unicist Business Search Engine:
http://www.unicist.com/

Request more information: n.i.brown@unicist.org

Martin Alvaro
Marketing Manager

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

Unicist Strategy

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Using the Unicist Standard to learn from Unilever

Unicist Object Driven Leadership is a back to basics. The concept of leadership is defined by the integration of Authority, Participation and Power. This is self-evident. But the question is: Which are the Fundamentals of Leadership?

In the following lines you will find an answer to the question posed in this blog last week:  http://unicist.net/management/benchmarking-unilever-unicist-object-driven-leadership/

Objects sustain the power of leaders avoiding to exert such power. In this sense, objects work as:

1) Drivers to make things happen
2) Catalysts to accelerate action
3) Inhibitors, working as a non-exerted dissuasion power
4) Gravitational forces of leaders’ authority

Using Unicist Object Driven Leadership you will be accessing a new world, which is at the same time a back to basics. It implies producing more results and being a natural leader in all those fields where you can integrate your personal action with the use of institutionalizing objects.

The basics of leadership

Leadership is based on the need to sustain one’s authority. The participation of others is a condition of leadership. A leader is such because s/he is followed. Therefore, in terms of the Unicist Logic, Participation is the active function of leadership and the energy conservation function is given by the Power a leader has to impose her/his authority. But this is a sort of paradox. The energy conservation function is given by the power the individual “does not use”. If the power is used it consumes energy and, in fact, a double amount of energy, because:

1) To impose something there is a need to exert power and consume energy.

2) When power is exerted, authority is being lost, because it means that the authority of the individual has not been accepted. And in this case, an additional amount of energy must be invested to reconstruct the value of the authoritative role.

Participation poses another paradoxical dilemma:

1) When the authority of the leader is extreme, for example a religious leader, the participation is not possible.

2) When the participation is extreme, there is no possibility to accept an authoritative role.

This solution is contraindicated for absolutist, subjectivist, fundamentalist and anarchic leaders.

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Diana Belohlavek
VP Unicist Knowledge Bank

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

Unicist Strategy

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