Unicist Ontogenetic Maps


Market Growth: Ensuring the Commercial Critical Mass of Businesses

Having the necessary critical mass to influence the market is necessary to build structural growth. Commercial critical mass uses the fundamentals of social critical mass to build concrete commercial actions that allow influencing the market.

Commercial Critical MassSocial critical mass applied to marketing is the integration of:

  • Superior aesthetics, which implies satisfying the manifest and latent needs of the potential customers.
  • Superior influence which allows stimulating the buying process
  • Superior credibility which implies that the superior value propositions are sustained by an adequate authoritative context.

The commercial critical mass building integrates:

  • Installing superior product/service attributes that are perceived as attractive by the market.
  • Building product/service brand attributes to differentiate the value propositions and influence potential buyers..
  • Building institutional brand attributes that sustain the credibility of the product brand attributes.

The use of critical masses requires a segmented approach that has to consider the functional, psychological, conceptual and lifestyle segmentations to ensure the functionality of the critical mass. These segmentations need to be transformed into profiles in order to be used by everyone.

Having a critical mass to influence buyers is a basic condition to be considered as the first choice in the mind of the potential buyer. To build commercial critical masses it is needed that the responsible person feels that s/he has a critical mass in the environment.

Peter Belohlavek

NOTE: The Unicist Research Institute was the pioneer in using the unicist logical approach in complexity science research and became a private global decentralized leading research organization in the field of human adaptive systems. It has an academic arm and a business arm.
https://www.unicist.org/conceptual-thinking/wp-content/uploads/2015/03/turi.pdf


The Unicist Unified Field of Businesses

Press Committee

NOTE: The Unicist Research Institute was the pioneer in complexity science research and became the major research organization in the world in the field of human adaptive systems. More than 4,200 unicist ontological researches were developed since 1976 until December 2011 in the field of individual, institutional and social evolution. They included the development of the unicist ontogenetic maps (DNA) of institutions: https://www.unicist.org/conceptual-thinking/wp-content/uploads/2012/02/turi.pdf


Launching of the Collection: Consultation Books for Experts

On June 28, 2011 the collection of “Consultation Books for Experts” will be launched. It includes an integration of the e-books that are part of the Unicist Ontologies Search Engine in order to give access to all those professionals who need to work off-line.

Each book of this collection will have a price of US$ 150 plus taxes and will be available exclusively in English. It includes the following books:

Unicist Ontologies Search Engine

Click on the image for more information.

  • Unicist Marketing
    Ontology based and Object driven Marketing
  • Unicist Organization
    Ontology based and Object driven Organization
  • Unicist Standard Language
    To design, build and manage Human Adaptive Systems
  • Unicist Business Objects Building
    An Ontology based and Object driven Technology
  • Unicist Business Therapeutics
    Ontological based and Object driven Therapeutics
  • Unicist Business Diagnostics
    The Compendium of Ontologies for Business Diagnostics
  • Unicist Business Strategy
    Ontology based and Object driven Business Strategy
  • Unicist Country Scenario Building
    Ontology based Country Scenario Building
  • The Ontogenesis of Knowledge Acquisition
    The Unicist Ontology of Human Learning
  • The Ontogenesis of Evolution
    The Unicist Ontology of Evolution

This launching is part of the new stage of global expansion.

Unicist Press Committee

Learn more about the trend of ontology based solutions for businesses:
http://www.unicist.net/obs.shtml

NOTE: The Unicist Research Institute is the pioneering organization in the development of ontology based and business object driven solutions for businesses. More than 3,500 ontological researches were developed since 1976 until September 2010 in the field of individual, institutional and social evolution.


Unicist Confederation: the Research Spin-off growth model

This growth stage that began in June implies the expansion of the activity of the Unicist Confederation based on “Research & Developments Spin-offs”.

This model requires the building of specialized business units within existing organizations who invest in the business to deal with some of the technologies or business objects developed at The Unicist Research Institute.

This spin-off model is focused on the use of technologies and objects that solve problems of the adaptive aspects of businesses.

Basically, the fields of specialization are defined by the Unicist Business Objects developed. It includes, in some cases, the development of Business Diagnoses and Strategies in the markets in which the ontological knowledge is available.

Access more information at: http://www.unicist.net

Access or request a Unicist Tweetinar on this subject at:
http://www.academic.unicist.org/unicist_tweetinars.shtml

Learn more about the trend of ontology based solutions for businesses:
http://www.unicist.net/obs.shtml

Peter Belohlavek

NOTE: The Unicist Research Institute is the pioneering organization in the development of ontology based and business object driven solutions for businesses. More than 3,500 ontological researches were developed since 1976 until September 2010 in the field of individual, institutional and social evolution.


Unicist Ontological and Object Driven Business Organization

The Unicist Object Driven Organization described by Peter Belohlavek is a breakthrough that emulates the organization of nature. It integrates business objects into the business processes to increase their effectiveness. The organization by objects allows on one hand the saving of energy and, on the other hand, it provides the necessary structure to be able to integrate efficacy with efficiency increasing notoriously the results obtained.

Access or request a Unicist Tweetinar on this subject at:
http://www.academic.unicist.org/unicist_tweetinars.shtml

Learn more about the trend of ontology based solutions for businesses:
http://www.unicist.net/obs.shtml

Press Committee

NOTE: The Unicist Research Institute is the pioneering organization in the development of ontology based and business object driven solutions for businesses. More than 3,500 ontological researches were developed since 1976 until September 2010 in the field of individual, institutional and social evolution.


35th Anniversary of The Unicist Research Institute

June 1976 was the beginning of the research of evolution in the field of complexity science. It was focused on approaching the nature of reality which required an ontological approach to the basic research and an object driven approach in the field of application.

The research drove to the discovery of the ontogenetic intelligence of nature, the unicist ontology, the unicist logic, the complexity science research methodology and the human ontointelligence.

This provided the basic knowledge to develop more than 3,500 applicative researches in the field of individual, institutional and social evolution that were finished until September 2010. The research work is still ongoing.

We would like to share with you this celebration giving you access to the book on:

Unicist Ethics: The Ethics of Doers

We consider it will allow you to expand your boundaries in work and businesses.

You can access the book at: http://www.unicist.org/deb_doers.php

This anniversary is a very special one, because it follows a turning point in our global expansion that took place during the last year.

Executive Committee

NOTE: The Unicist Research Institute is the pioneering organization in the development of ontology based and business object driven solutions for businesses. More than 3,500 ontological researches were developed since 1976 until September 2010 in the field of individual, institutional and social evolution.


A Metaphor on the Ethics of the Unicist Confederation

Businesses require a very special use of ethical intelligence. On the one hand, there is a need to build complementarity with the clients in order to establish stable relationships.

On the other hand, there is an implicit or explicit confrontation with the competitors which means a sort of war.

Diplomacy, implying “war in peace”, is a necessary activity to manage businesses. It allows preparing the context to build complementarity with potential clients and to avoid explicit confrontations with competitors.

Ethical intelligence defines the level individuals are able to fly.

1) Solopreneurs are “parachuters” that can only deal with punctual opportunities and then need to get on board of another’s airplane to make the next jump.
2) Small entrepreneurs can only deal with niche markets and cannot grow because they need to “feel” that “they” are flying the airplane.
3) Entrepreneurs can deal with markets because they accept the existence of co-pilots and passengers.
4) Enterpriser can manage global markets using the necessary technology to have a safe flight. Their main concerns are the comfort of their passengers and the fulfillment of the goals.

The level individuals are able to fly is inversely proportional to the needs of their ego.

The lower people fly, the more they need to be right.

“Cooperation in diversity” says that

IT IS UP TO YOU

http://www.unicist.net/

Access a program on Ethical Intelligence sponsored by the Goodwill Network at:

http://www.goodwillnetwork.net/

Peter Belohlavek

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,500 researches in complexity science, until September 2010,  applied to individual, institutional and social evolution. The applicative researches are based on the discovery of the Ontogenetic Intelligence of Nature and the consequent Unicist Theory of Evolution.


The Unicist Ontology for Innovation Marketing

Innovative products or services are those that are beyond the existing boundaries of a prospect. They cannot be bought; all what is outside the boundaries of a person can be admired but can only be bought after the person included it into its area of comfort or safety.

To sell innovative products or services it is necessary to evaluate if the time is given to launch a fluent expanding business.

Innovations need to have objective and subjective added value for the buyers and, by definition, they need to have a superior functionality or provide more power to the buyers.

The adoption of innovations requires that the products or services need to provide some of these alternatives: more pleasure, more power, easier work or more functionality. Optimal innovations integrate all the aspects.

Inventions, new design or discoveries need to be confronted with this analysis before defining if they will be launched or not. If the moment hasn’t come, there is a possibility that an innovation works as a catalyst for other products. In this case it is not a business in itself but sustains other businesses.

Diego Belohlavek
Expert System Manager

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,500 researches in complexity science, until September 2010,  applied to individual, institutional and social evolution. The applicative researches are based on the discovery of the Ontogenetic Intelligence of Nature and the consequent Unicist Theory of Evolution.


Installing the Unicist Standard in Global Corporations

We strongly recommend making a comparative analysis between the researches developed at The Unicist Research Institute and other Research Institutes that are notoriously active in the field of complexity sciences.

The introduction of the Unicist Standard in Global Corporations requires a sound knowledge of its ontological foundations and of the succedaneum technologies proposed by other research organizations.

Other Complexity Research Institutes

-MIT
http://www.mit.edu

-Max-Planck Institut
http://www.mpg.de/de

-SRI International
http://www.sri.com/

-Osaka University
http://www.osaka-u.ac.jp/en

-Santa Fe Institute
http://www.santafe.edu/

-Heidelberg University
http://www.uni-heidelberg.de/index_e.html

-New England Complex Systems Institute
http://necsi.edu/

-Tübingen University
http://www.uni-tuebingen.de/uni/qvr/e-30/m30-01.html

-The Unicist Research Institute
http://www.unicist.org/index.php

As we are at the leading edge in the field of applied research to manage human adaptive system, it becomes absolutely necessary to know the alternatives that are available in the world.

Request more information: n.i.brown@unicist.org

Diana Belohlavek
VP Global Markets & Market Labs

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,500 researches in complexity science, until September 2010,  applied to individual, institutional and social evolution. The applicative researches are based on the discovery of the Ontogenetic Intelligence of Nature and the consequent Unicist Theory of Evolution.


Business Growth: How business miracles work

Human miracles occur when an extraordinary achievement has been accomplished by a man or a woman.

A miracle can be defined as: an unexpected event manifesting a supernatural act of a divine agent.

Business miracles are in fact unexpected turning points in a business producing extremely desired and necessary results.

While developing solutions in Unicist Market Labs we have witnessed several business miracles. All these miracles have the same fundamental structure:

1) There is a “crowd” (group) with extreme needs.
2) There is a spontaneous massive behavior of the crowd (group). They behave as a mass of believers in something or someone.
3) The solution is implicit in the crowd’s behavior.
4) There is a leader who is able to discover the solution in the crowd’s behavior and make it happen.

The leaders  appear as magical, but in fact their magic is their extreme ethical behavior that allows them understanding the needs, read the solution and make it happen.

Individualism, rationalism and human complexes are the main inhibitors of business miracles.

An example of a business miracle is Apple after the return of Steve Jobs in 1997.

Request more information: n.i.brown@unicist.org

Diana Belohlavek
VP Global Markets & Market Labs

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,500 researches in complexity science, until September 2010,  applied to individual, institutional and social evolution. The applicative researches are based on the discovery of the Ontogenetic Intelligence of Nature and the consequent Unicist Theory of Evolution.