Business objects


Using the Unicist Standard to learn from Unilever

Unicist Object Driven Leadership is a back to basics. The concept of leadership is defined by the integration of Authority, Participation and Power. This is self-evident. But the question is: Which are the Fundamentals of Leadership?

In the following lines you will find an answer to the question posed in this blog last week:  http://unicist.net/management/benchmarking-unilever-unicist-object-driven-leadership/

Objects sustain the power of leaders avoiding to exert such power. In this sense, objects work as:

1) Drivers to make things happen
2) Catalysts to accelerate action
3) Inhibitors, working as a non-exerted dissuasion power
4) Gravitational forces of leaders’ authority

Using Unicist Object Driven Leadership you will be accessing a new world, which is at the same time a back to basics. It implies producing more results and being a natural leader in all those fields where you can integrate your personal action with the use of institutionalizing objects.

The basics of leadership

Leadership is based on the need to sustain one’s authority. The participation of others is a condition of leadership. A leader is such because s/he is followed. Therefore, in terms of the Unicist Logic, Participation is the active function of leadership and the energy conservation function is given by the Power a leader has to impose her/his authority. But this is a sort of paradox. The energy conservation function is given by the power the individual “does not use”. If the power is used it consumes energy and, in fact, a double amount of energy, because:

1) To impose something there is a need to exert power and consume energy.

2) When power is exerted, authority is being lost, because it means that the authority of the individual has not been accepted. And in this case, an additional amount of energy must be invested to reconstruct the value of the authoritative role.

Participation poses another paradoxical dilemma:

1) When the authority of the leader is extreme, for example a religious leader, the participation is not possible.

2) When the participation is extreme, there is no possibility to accept an authoritative role.

This solution is contraindicated for absolutist, subjectivist, fundamentalist and anarchic leaders.

Access the unicist standard contained in the Unicist Business Search Engine: http://www.unicist.com/

Request more information: n.i.brown@unicist.org

Diana Belohlavek
VP Unicist Knowledge Bank

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

Unicist Strategy

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For members only: Invitation to develop Business Alliances

We invite you to participate in the Unicist Confederation’s business developing alliances to expand the market.

As you know, The Unicist Research Institute is the major research organization in the world in its specialty.

The present step is the establishment of alliances/partnering with major organizations in four fields:

1) Banks: for business diagnostics.
2) Industry: for Future (Market) Labs for large local and global businesses.
3) Family Business Organizations: for growth programs for their partners.
4) Academic Institutions: for Unicist Business Residencies.

We need local partners to participate to help us develop and manage these alliances.

Peter Belohlavek is personally organizing the global expansion leading the Globalization Committee of our organization.

If you are interested in participating, and have not applied yet, please contact Peter Belohlavek at: peterbelohlavek (at) unicist.org

Martin Alvaro
Marketing Manage
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NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

Unicist Strategy

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The Unicist Fundamentals of Mozilla

A navigator is the person on board of a ship or aircraft responsible for its navigation. The navigator is not the captain, but provides the information to the captain in order to make adequate decisions. Therefore, the navigator’s primary responsibility is to be aware of the ship or aircraft’s position at all times.

A Navigator on the Internet is an object that substitutes the individual that navigates a ship or airplane to position the user in the World Wide Web.

In business there are many activities that are homologous to navigators:

-Market Research
-Strategic Positioning
-Diagnosing
-Scenario Building
-Information Technology, etc.

In order to benchmark Mozilla’s experience we would consider that it is a way to navigate the Internet providing alternatives to the “captain” in order to use the platform as a tool to develop the activity s/he has planned.

The Microsoft Internet Explorer (IE) is simpler. It provides basically a rigid navigation platform to ensure that individuals can access information. IE doesn’t pretend to be an adaptive platform. It pretends to be a simple access to the Internet. Thus it is the natural navigator for individuals who just use Internet as an access to information.

The more participative the design of the navigators, the more flexible they can work. The more flexible they are, the higher the level of the “persons” to deal with them.

Mozilla is an example that can only be benchmarked if it is experienced in real use, as well as its comparison with the Internet Explorer Concept.

This benchmark will help you design adaptive systems. The Unicist Standard allows developing flexible designs with quality assurance.

We recommend listening to John Lilly’s lecture, CEO of Mozilla.  You will access the core fundamental of Mozilla’s success.

Access the lecture at: http://www.youtube.com/watch?v=S2771Tlr_38

Access the unicist standard contained in the Unicist Business Search Engine:
http://www.unicist.com/

Request more information: n.i.brown@unicist.org

Diego Belohlavek
Expert System Manager

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

Unicist Strategy

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Benchmarking: Is the Unicist Standard a Rolls Royce?

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Last week, TURI’s Marketing Manager said “…the Unicist Standard is a Rolls-Royce car” provoking a harsh response of a Unicist Business Search Engine user.

This generated the need of clarifying what a Rolls-Royce is, and if dealing with the nature of businesses, to diagnose, develop future scenarios, build strategies and design organizations based on the unicist theory of evolution, is essentially analogous or not.

If you Google “unicist theory of evolution” or “unicist ontology of evolution” you will find access to all the information you need.

The questions we are posing to be able to understand Rolls-Royce’s benchmarks are:

1) What is it that it offers?
2) Why is it homologous to the Unicist Standard?
3) What other analogous cases are there in the market?

Listening to Rolls-Royce’s presentation is strongly recommended: http://www.youtube.com/watch?v=r4_-fbGNjqI

Please reflect on the presentation to go beyond the appearance of the products and the pre-concepts you might have.

The Unicist Research Institute researched the Rolls-Royce market 15 year ago in order to discover its ontological structure and develop homologous strategies in other markets.

In two weeks you will be able to access the answer on this blog.

Access the unicist standard contained in the Unicist Business Search Engine:
http://www.unicist.com/

Request more information: n.i.brown@unicist.org

Unicist Business Search Engine
Counseling Committee

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

Unicist Strategy

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The unicist approach to democracy in business

But what is the meaning of democracy in business?

Democracy in business implies that the values of the arguments are given by their foundations and not by who is posing them.

Democracy doesn’t imply following the popular saying: “Eat excrements, millions of flies cannot be wrong”.

Top managers need to be democratic in order to listen to the market while they influence it. Companies can only grow if they listen to reality and are able to adapt to it. That is the meaning of democracy in business.

Access more information at: http://unicist.net/management/business-governance-and-the-unicist-standard/

Request more information: n.i.brown@unicist.org

Peter Belohlavek

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity sciences applied to individual, institutional and social evolution.

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What is the Unicist Standard in business?

It is the business organization based on the ontological structure of the fundamentals of businesses to develop accurate diagnoses, forecasts and strategies, monitoring them in order to make things happen.

It implies managing the concepts of businesses, transforming them into simple actions and producing the expected results.

More than 3,000 researches since 1976 allowed the development of the unicist business objects that integrate the Unicist Standard.

You can find more information in the Unicist Business Search Engine: http://www.unicist.com

Request more information: n.i.brown@unicist.org

Your comments are welcome.

Diana Belohlavek
VP Unicist Knowledge Bank

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Use it now!!!

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Ego hinders dealing with business fundamentals and business objects

Fundamentals define the functional structure of a specific reality. Dealing with them requires being able to differentiate the individual’s inside from her/his outside. In plain language individuals need to separate their subjective opinion from their functional opinion.

Individuals who are committed with their ego to “what, how and what for” they are doing something cannot learn from experience nor grasp business fundamentals or business objects. They need to rationalize reality.

They will repeat their actions, changing their shapes but not their fundamentals, but expecting different results.

They need to live in a shelter and cannot add value to the market. They expect the market to feed their shelter.

The research on how anti-concepts work was led by Peter Belohlavek at the Unicist Research Institute.

The use of the ethic of foundations provides an objective antidote / palliative to this problem.

You can find more information in the Unicist Business Search Engine: http://www.unicist.com

Request more information: n.i.brown@unicist.org

Your comments are welcome.

Press Committee

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Breakthrough: Unicist Object Driven Business Diagnostics by Peter Belohlavek

50% of the first medical diagnoses are fallacious and 90% of the business strategies do not achieve their goals.

This problem has been solved in the field of strategies by the technical-analytical and fundamental approach using the unicist ontology based technologies.

Fundamentals drive the natural actions of individuals. Therefore fundamentals diagnoses define the possibilities of what can be done in a business and the technical-analytical tools define how to do it and how to measure the performance.

The integration of both approaches makes the diagnoses and strategies accurate. This technology is a must in changing environments and to develop growth strategies.

This book will be accessible next week in the Unicist Business Search Engine: http://www.unicist.com/

Your comments are welcome

Diego Belohlavek
Expert System Manager

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Unicist Business Search Engine – Changing the World by adding value

Unicist Business Search EngineAs it was planned, on December, 3  at 2:00 pm New York Time, you are receiving this communication of the launching of the Unicist Business Search Engine (UBSE).  The first step is trilingual.

50% of the first medical diagnoses are fallacious and 90% of the business strategies do not achieve their goals. The discovery of the ontogenetic intelligence of nature and the consequent unicist ontologies allowed developing an approach to have secure knowledge in the field of social, institutional and individual evolution. Businesses included.

This is a major change in the business world allowing people, whatever their economic possibilities might be, to deal with the nature of businesses in order to develop strategies to add value and profit from it. The UBSE is extremely cheap, in spite of the investment in research, in order to make the knowledge of the nature of businesses accessible to all the doers of the world.

All the members of the Unicist Confederation need to have the complete collection of R&D e-books or access to the Unicist Business Search Engine.

Access the UBSE at: www.unicist.com

Your comments are welcome.

Martin Alvaro
Business Intelligence

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New – Reading the Nature of Reality – by Diana Belohlavek

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As you know the time we spent together was professionally very successful. The global crisis worked as a market opener for our technologies.
1) There were over 500 new research projects finished.
2) We opened 11 users’ blogs in different specialties.
3) We included two new languages (French and German), and have launched the scientific dissemination developing 5 blogs in English, French, German, Portuguese and Spanish.
4) We are in the testing period of the Unicist Business Research Engine that will be inaugurated on November 3, 2009.
5) The Goodwill Network launched three Open Universities in Cybernetics, Health and Finances.
Time for commercial expansion has come. As we are talking of business, we strongly recommend considering the Factor “ZERO”, which is the main business killer. You will find it: at:

A new version of this e-book is now available. It has been upgraded in order to include the complete set of fundamentals that sustain unicist conceptual design to build “Business-objects” based on the nature of each business.

The emulation of nature is basic in the unicist object driven approach. That is why the Unicist Object Design Language (UODL) must be managed by all the partners that deal with Diagnoses. It is convenient for those related with the development of in-company clinics on their specialties. The UODL is based on a graphical logical interface to build objects.

The Unicist Business Modeling Language (UBML) is the language that has to be managed to enter the world of business strategy, market-labs and org-labs. It is required in order to have the necessary tool to define the conceptual design of businesses and business-objects respecting their nature.

Click here to download: http://www.unicist.org/deb_rnr.php

Your comments are welcome.

Martin Alvaro
Business Intelligence

If you would like to receive monthly information on new scientific developments, please register here.

If you would like to get acquainted with unicist technologies, you can participate in a module of Unicist Strategy.

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