Unicist Standard


The Nature of Universal Strategy

The nature of reality is described by the ontology that defines its functionality. Therefore ontologies are timeless and cross-cultural.

Strategy has its origin in military actions. Its etymology derives from “strategos”: the art of the general. Strategy has been applied to all uses where an influence needs to be exerted to achieve a goal.

A strategic approach is a must when dealing with complex adaptive systems like businesses.

The origin of the unicist ontology of Universal Strategy has been Sun Tzu, who has been the originator of a conceptual approach to strategy.

Invincibility depends on one’s self; the enemy’s vulnerability on him. – Sun Tzu, The Art of War. c.400-320 b.c.

The concept described by Sun Tzu allowed defining the hypothesis of the ontology of strategy, and its multiple applications allowed confirming it. The ontological approach makes strategies understandable, reasonable and provable.

If you are interested in managing the strategy of your activity we strongly recommend studying The Art of War. But you need to go beyond the operational meaning of his words and apprehend the nature of what Sun Tzu is saying.

We invite you to be our guest at the Unicist Library to access the book : “Unicist Business Strategy”:
http://www.unicist.com

Peter Belohlavek

NOTE: The Unicist Research Institute is a pioneer in complexity science research. More than 4,000 ontological researches were developed since 1976 until July 2011 in the field of individual, institutional and social evolution, including the development of ontology based and business object driven solutions for businesses.

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Unicist Business Platforms to increase Growth and Profit

The objective of a Unicist Business Platform is to install a result driven organization model that allows ensuring the results of businesses to generate growth and increase profit.

It uses the Unicist Business Architecture to develop businesses as adaptive systems ensuring the results by the use of a high level of automation to transform the solutions that are developed by the prototypers into final systems to manage the business processes.

The differentiated aspects of the unicist technologies are the use of “Business Objects”, prototypers and automated processes to develop the systems. This ensures that the results of growth and profit improvement can be achieved.

The unicist organizational design uses prototypers to develop the prototype that is finally transformed into the system to be used in a business unit.

Access the White Paper on Unicist Business Architecture at:
https://www.unicist.org/conceptual-thinking/wp-content/uploads/2011/08/wp_unicist_business_architecture_en.pdf

Prototypers are extremely flexible operational units that are used in destructive and non-destructive pilot tests to define a prototype of an organizational process.

We invite you to be our guest at the Unicist Library to access the book : “Unicist Business Architecture”:
http://www.unicist.com

Diego Belohlavek
Expert System &
Business Platform Manager

NOTE: The Unicist Research Institute is a pioneer in complexity science research. More than 4,000 ontological researches were developed since 1976 until July 2011 in the field of individual, institutional and social evolution, including the development of ontology based and business object driven solutions for businesses.

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Expanding markets using white papers

Commercial white papers are universal tools to inform clients of what is behind of what is being sold.

But white papers are extremely useful in some cases and extremely useless in others. It is necessary to understand their nature in order to define when and how to use them and how to design their content.

A commercial white paper explains the solution that is behind a product or service. It is not a description of a product or a service; that is the functionality of a brochure.

The design of white papers needs to be neutral, it cannot sell anything. It is implicitly a “teaching material”, which means that it has to be focused on providing something useful.

Therefore, commercial white papers have to be useful information for the market that helps readers to solve a problem.

They need to provide the basics of the technology that sustains the solution of the problem and need to be sustained by the authoritative role that is implicit in the brand of the company. If the brand doesn’t suffice, a personal, credible and authoritative role can be a substitute for it.

The adequate use of white papers allows expanding the boundaries of a business into other areas where the solutions provided are useful.

Some typical markets for the use of white papers are: medicine, technology, industry, knowledge businesses, information technology, sports, etc.

We invite you to be our guest at the Unicist Library:  http://www.unicist.com

Peter Belohlavek

NOTE: The Unicist Research Institute is a pioneer in complexity science research. More than 4,000 ontological researches were developed since 1976 until July 2011 in the field of individual, institutional and social evolution, including the development of ontology based and business object driven solutions for businesses.

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Business Modeling: Using questions and answers in business

Businesses are, by definition, conscious activities to satisfy needs. Businessmen/women can approach these needs based on the answers they have or based on the questions they pose.

Selling only “black cars” is an answer driven approach; researching which color of cars are desired is a question driven approach.

People who do what they believe are answer driven. People who do what is needed are question driven.

Question driven businesses are, by nature, “liberal” because the input comes from the needs of the market. Answer driven businesses are “conservative” because the needs are defined by the businessmen/women.

Minimum strategies of businesses, which are those that are under the control of a company, can be managed with answers. Methods, rules and guidelines are defined ways to develop an activity and are homologous to what we call answers.

Maximal strategies of companies, which expand the boundaries of businesses, need to be managed based on the questions. The problem is to understand what the market is saying. The answers are, by definition, ambiguous and require understanding the unified field of the business in order to be interpreted.

Maximal strategies require “liberals” and minimum strategies require “conservatives” to manage businesses.

Managing questions makes the introjection of the needs of the market possible; managing answers implies projecting one’s decisions. Business modeling requires both approaches to be successful.

We invite you to be our guest at the Unicist Library:  http://www.unicist.com

Peter Belohlavek

NOTE: The Unicist Research Institute is a pioneer in complexity science research. More than 4,000 ontological researches were developed since 1976 until July 2011 in the field of individual, institutional and social evolution, including the development of ontology based and business object driven solutions for businesses.

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Expanding the boundaries of businesses in order to grow

The expansion of the boundaries of a business implies that those who manage it need to expand the unified field of the business they have in their mind.

Businesses need to be envisioned in their processes and results in order to be managed. The expansion of boundaries can only be managed by those who have a precise vision of the new boundaries that need to be achieved.

Every individual has boundaries in her/his mind that provide the security framework to adapt to the environment. Time to adapt is necessary for an individual to expand the boundaries of a business.

Therefore, the expansion of boundaries of businesses, which is a condition for growth, requires a strategy in which companies need to have the people to make it happen.

The starting actions require the implementation of a “Special Operation Force” (SOF) that has the capacity to deal with the new boundaries having no pre-concepts driven by the preexisting limits.

The natural way to do so is by integrating to this force, members of the company that have the capacity but were not involved in the preexisting boundaries. This avoids change resistance and innovation blindness. An external SOF is needed as a palliative to save energy.

As a transition, for the starting point, an external SOF, provides a minimum strategy that establishes a safer environment for the internal SOF. It is a price that needs to be paid in all the cases in which the new boundaries imply an extension of the concept of the products, services or solutions sold.

We invite you to be our guest at the Unicist Library:  http://www.unicist.com

Peter Belohlavek

NOTE: The Unicist Research Institute is a pioneer in complexity science research. More than 4,000 ontological researches were developed since 1976 until July 2011 in the field of individual, institutional and social evolution, including the development of ontology based and business object driven solutions for businesses.

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Unicist Business Platforms structure Business Units

Companies have two customers: their market and their shareholders.

Unicist Business Platforms are integrated business processes that foster business expansion while covering the administrative aspects or integrating them within.

UBPs use unicist business objects to ensure the results of the work processes. Thus UBPs structure a business unit including its expansion, decision support, control and operational systems.

The maximal strategy is driven by the adaptive system including both the expansion and the decision support systems. This allows expanding the boundaries of a business and structuring it to make it stable.

As a business unit, it needs to be measured by results which include both growth and profit. The transformation of cost centers into business units implies that the business might have external and/or internal clients.

It has to be considered that the concept of transforming cost centers into business units is an extension of boundaries in itself.

We invite you to be our guest at the Unicist Library:  http://www.unicist.com

Peter Belohlavek

NOTE: The Unicist Research Institute is a pioneer in complexity science research. More than 4,000 ontological researches were developed since 1976 until July 2011 in the field of individual, institutional and social evolution, including the development of ontology based and business object driven solutions for businesses.

 

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Launching of Unicist Tweetinars for Partners

The Tweetinars on Unicist Business Architecture have been launched today in three languages. The final format of the Unicist Tweetinar could be finished after 3 months of pilot testing.

Unicist Business Architecture includes the fundamental diagnosis of the unified field of a business defined by its ontologies, the description of the business model, the development of the strategy to be used, the definition of the work processes and the business objects to be included in these processes.

Unicist Tweetinars are focused on the use of ontology based and object driven technologies to design the structure of businesses in order to foster growth.

The next Tweetinar will be on August, 16th and will deal with “What are Unicist Business Objects for business design?”  in order to provide the necessary idea of the concept of the technology to design business processes. We strongly recommend participating in these mind-opening activities.

All the activities will take place @tweetinar_en (Unicist Design). If you are interested in participating in these activities, we recommend following this twitter to receive the corresponding invitations. http://www.twitter.com/tweetinar_en

We invite you to be our guest at the Unicist Library:  http://www.unicist.com

N.I. Brown
Academic Department

NOTE: The Unicist Research Institute is a pioneer in complexity science research. More than 4,000 ontological researches were developed since 1976 until July 2011 in the field of individual, institutional and social evolution, including the development of ontology based and business object driven solutions for businesses.

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Unicist Business Architecture deals with the Future

Business Models are developed to deal with the future of businesses. The future does not exist today, but it can be “built” making inferences based on the knowledge of the ontological structure of the unified field of the business.

Unified fields can be seen in different amplitudes within two dimensions:

1) An amplitude for the influential dimension
2) An amplitude for the temporal dimension

Unicist Hyperrealism provides a logical, reasonable, provable and understandable structure and the necessary business objects to develop the processes to transform the hyperreality that is implicit in any business model into results.

Hyperrealism requires apprehending the oneness of the unified field included in a business. The apprehension of the unified field requires true knowledge of the business.

The conceptual knowledge allows apprehending the possibilities of a business and the operational knowledge allows making it happen.

Access or request a Unicist Tweetinar on this subject at:
http://www.academic.unicist.org/unicist_tweetinars.shtml

We invite you to be our guest at the Unicist Library to learn about “Hyperrealism in Business”: http://www.unicist.com

Peter Belohlavek

NOTE: The Unicist Research Institute is a pioneer in complexity science research. More than 4,000 ontological researches were developed since 1976 until July 2011 in the field of individual, institutional and social evolution, including the development of ontology based and business object driven solutions for businesses.

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Global launching of Unicist Corporate Universities

Two Unicist Corporate Universities (UCU), implemented in small / start up businesses, allowed covering the last segments which were the small, start-up and family business markets.

Click on the image to access the Unicist Confederation's Corporate University.

In-company Unicist Corporate Universities are business platforms to promote growth and measurable monetary results. The results of a Unicist Corporate University are measured as a business unit in terms of the business expansion of the organizer.

The gravitational Corporate Universities are built to provide essential knowledge to deal with the business. They need to provide this knowledge in a way that the concepts dealt with become obvious and self-evident for the mass.

They do not use benchmarks but metaphors to approach unknown fields. They need to be developed in conceptual language in order to deal with the nature that underlies the business.

Originally, they were derived from academic and training activities providing know-how to the members of organizations. But some differentiated technological companies began to use them also to expand their businesses.

Thus Corporate Universities began to work as business platforms, fostering the development of their members and the growth of the organization in the market.

Access more information:
https://www.unicist.org/conceptual-thinking/wp-content/uploads/2011/06/unicist_corporate_universities_en.pdf

The Unicist Confederation is now organizing the worldwide partners’ network to provide the UCU business units worldwide.

Learn more about the trend of ontology based solutions for businesses:
http://www.unicist.net/obs.shtml

NOTE: The Unicist Research Institute is the pioneering organization in the development of ontology based and business object driven solutions for businesses. More than 3,500 ontological researches were developed since 1976 until September 2010 in the field of individual, institutional and social evolution.

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Launching of the Collection: Consultation Books for Experts

On June 28, 2011 the collection of “Consultation Books for Experts” will be launched. It includes an integration of the e-books that are part of the Unicist Ontologies Search Engine in order to give access to all those professionals who need to work off-line.

Each book of this collection will have a price of US$ 150 plus taxes and will be available exclusively in English. It includes the following books:

Unicist Ontologies Search Engine

Click on the image for more information.

  • Unicist Marketing
    Ontology based and Object driven Marketing
  • Unicist Organization
    Ontology based and Object driven Organization
  • Unicist Standard Language
    To design, build and manage Human Adaptive Systems
  • Unicist Business Objects Building
    An Ontology based and Object driven Technology
  • Unicist Business Therapeutics
    Ontological based and Object driven Therapeutics
  • Unicist Business Diagnostics
    The Compendium of Ontologies for Business Diagnostics
  • Unicist Business Strategy
    Ontology based and Object driven Business Strategy
  • Unicist Country Scenario Building
    Ontology based Country Scenario Building
  • The Ontogenesis of Knowledge Acquisition
    The Unicist Ontology of Human Learning
  • The Ontogenesis of Evolution
    The Unicist Ontology of Evolution

This launching is part of the new stage of global expansion.

Unicist Press Committee

Learn more about the trend of ontology based solutions for businesses:
http://www.unicist.net/obs.shtml

NOTE: The Unicist Research Institute is the pioneering organization in the development of ontology based and business object driven solutions for businesses. More than 3,500 ontological researches were developed since 1976 until September 2010 in the field of individual, institutional and social evolution.

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