The nature of reality is described by the ontology that defines its functionality. Therefore ontologies are timeless and cross-cultural.
Strategy has its origin in military actions. Its etymology derives from “strategos”: the art of the general. Strategy has been applied to all uses where an influence needs to be exerted to achieve a goal.
A strategic approach is a must when dealing with complex adaptive systems like businesses.
The origin of the unicist ontology of Universal Strategy has been Sun Tzu, who has been the originator of a conceptual approach to strategy.
Invincibility depends on one’s self; the enemy’s vulnerability on him. – Sun Tzu, The Art of War. c.400-320 b.c.
The concept described by Sun Tzu allowed defining the hypothesis of the ontology of strategy, and its multiple applications allowed confirming it. The ontological approach makes strategies understandable, reasonable and provable.
If you are interested in managing the strategy of your activity we strongly recommend studying The Art of War. But you need to go beyond the operational meaning of his words and apprehend the nature of what Sun Tzu is saying.
We invite you to be our guest at the Unicist Library to access the book : “Unicist Business Strategy”:
NOTE: The Unicist Research Institute is a pioneer in complexity science research. More than 4,000 ontological researches were developed since 1976 until July 2011 in the field of individual, institutional and social evolution, including the development of ontology based and business object driven solutions for businesses.