This is a synthesis on the results obtained from the research on the ontology of language and words’ functionality led by Peter Belohlavek and Diana Belohlavek.
The use of language in maximal and minimum strategies
The Natural words to be used to develop activities, which are basic to maximal strategies, are: ambiguous, functional hollow and objective full words. This requires a backward-chaining thinking because the purpose of what is being done has to be understood before entering in a real communication. This implies the need of having experienced the field of action. Therefore, maximal strategies require an “action-thinking/reflection-action” approach. Without a previous conscious experience it is not possible to understand ambiguous, functional hollow and objective full words.
On the other hand, minimum strategies imply the use of different words. Full subjective words (including common sense and plain language), empty and universal hollow words are the way to communicate at this level. The use of these words allows a forward-chaining thinking of the listener and therefore s/he is in control of the situation, which is essential to achieve minimum strategies. In this case, no previous experience is required. It is the natural way to talk about simple operational aspects of reality. Small-talk is the paradigm of this communication.
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