Conceptual segmentation simplifies marketing by grouping individuals into behavioral clusters based on their conceptual approach to the product or service. This allows marketers to tailor their messaging and offerings to specific segments, increasing the effectiveness of their marketing efforts.
functionalist principle
Unicist functionalist knowledge is a type of knowledge that integrates the “know-how” of adaptive systems and environments with the “know-why” of their functionality. It is based on the understanding that adaptive systems have a functional structure that defines their purpose, active function, and energy conservation function.
Interest group building is a powerful marketing tool that can be used to expand markets. By understanding the needs and desires of your target audience, you can create interest groups that are focused on satisfying those needs and their latent needs. This can lead to increased brand awareness, customer loyalty, and ultimately, sales.
The organization of businesses as ecosystems significantly increases their energy efficiency and drives their stability. It implies integrating the business with the context which increases their adaptability and customer orientation, which fosters business expansion and profitability.
The most effective marketing approach is sustained by marketing ecosystems. The objective of these ecosystems is to establish a space where CRM and networks can be used as vehicles to build complementary relationships and build expansive marketing actions to increase marketing effectiveness.Â
Unicist Binary Actions hinder reactions based on the functionality of processes and are composed of two synchronized actions where the first one opens possibilities and the second one ensures results.
Unicist Business Objects are autonomous, reusable encapsulated, and automated adaptive systems that are designed to produce a predefined result in a process. They include binary actions to ensure results. The use of business objects in adaptive business processes increases energy efficiency by up to 30%.
The unicist approach to the root causes of problems was developed to solve problems that have significant consequences in a business. It uses a logical approach that simplifies the management of root causes and reduces the time and costs needed to find them by up to 70%.
The functionalist principles define the essential functionality of things and allow accessing the root causes of problems.
The functionalist principle defines that there is nothing in the universe, which is part of a system, that does not work with a purpose, an active and entropic function, and an energy conservation function, which define its unified field.
Functionalist design is based on the use of functionalist principles to design business functions, physical or virtual objects, in adaptive environments. This approach allows for managing the roots of the functionality of business functions and the root causes of problems.
Unicist AI was developed, based on the rules of the unicist logic, to develop prescriptive diagnoses in adaptive environments.
The unicist approach to artificial intelligence implies the integration of data-based AI and unicist AI which is a fundamentals-based AI.
The Unicist Logic is a synthetic logic that emulates the ontogenetic intelligence of nature and its maximal strategies to grow and minimum strategies to survive.
It was developed to validate the triadic functionality of natural and artificial complex adaptive systems and to design and build binary actions to manage them.
Abstraction involves incorporating a fresh element of reality into an individual’s consciousness. It is a synthetic thinking process that disregards information that does not define the functionality of things. But individuals cannot truly be conscious when they do not seek to add value to the environment. Conscious behavior is driven by value-adding ethics.
The purpose of the research on the functionality of concepts was the breakthrough that made individual and social behavior predictable. The finding of the functionalist structure of concepts and the discovery that conscious concepts are stored in long-term memory made their use in decision-making manageable.
The functionalist principle of the unicist theory defines that there is nothing in the universe, which is part of a system, that does not work with a purpose, an active and entropic function, and an energy conservation function, which define its unified field.
This debate deals with the introduction of functionalism in business behavior.
Functionalism was introduced to approach the understanding of social phenomena and now, after the unicist technologies were developed, it can be applied in adaptive environments like social, economic, and business ecosystems.
Functionalist marketing is a conceptual approach to marketing. This debate will give you the basics of how to use the concepts potential buyers have in mind when dealing with ideas, products, and services in competitive environments.
The unicist logic provides the structure and rules for abductive reasoning that expands the possibilities for developing functional solutions in adaptive environments.
This logic is based on the discovery of the ontogenetic intelligence of nature that allowed defining the unicist functionalist approach to deal with the real world.
The unicist B2B conceptual segmentation integrates the ecosystem of a market. It includes the wide context, the restricted context, and the specific segmentation.
The conceptual B2C segmentation was developed based on the unicist research on the functionality of the human decision-making process and its application to buying decisions.
It is used for rational, ethical, and impulse buying processes that define segments that have differentiated buying arguments.
Unicist functionalist psychology allows inferring the natural actions of individuals to adapt to the environment. Functionalist psychology is defined as the mental process that manages intrapersonal and interpersonal relationships.
Conscious intelligence is defined by the ontointelligence that defines the purpose that needs to be achieved, the reactive intelligence that manages the stimuli, and the active intelligence that supports the development of structural solutions.
It uses languages as codes for the reasoning processes that include abductive, inductive, and deductive reasoning.
On the one hand, functionalist economy establishes the concepts of the actions to be developed, respecting the boundaries of the specific cultural archetype that defines what is legitimate in an environment and what is not.
But, on the other hand, it considers introducing catalysts as necessary to expand the power of work.
The unicist functionalist anthropology gave birth to the use of the functionalist principles of social functions and processes that allowed defining and managing the fundamentals of social behavior to foster evolution.
It was developed to understand cultures and find the drivers and catalysts of their behavior to generate actions to foster their evolution.
The approach to future research requires necessarily the use of abductive reasoning sustained by the unicist logic that provides the rules of the functionality and dysfunctionality of things. In the end, all forecasts will have certainty of error, but they need to have a high probability of nearness.
This 50-year project aims at introducing a microeconomic approach to work as a catalyst in societies that opens possibilities and accelerates social evolutionary processes.
This Project is ongoing, based on fully sponsored educational activities for next-generation leaders. It is open to associations, chambers, non-profit organizations, executives, and professionals to participate in the project for the benefit of all, who can reshape it according to their needs and beliefs.
This debate deals with the universal basics of strategy building that apply to personal, social, and business strategies. The unicist strategic model is an emulation of the strategy implicit in the intelligence of nature, which has a maximal strategy to grow and a minimum strategy to ensure survival.
This debate will give you the basics of the unicist role and object-driven organization to design business functions, unicist binary actions, and the consequent business processes and business objects that allow businesses to enhance efficiency.
It simplifies process improvement by being focused on the improvement of the objects that are part of the processes which minimizes change resistance.
This approach applies to the solution of problems in adaptive environments. It uses unicist ontological reverse engineering to find the root causes of problems, conceptual engineering to develop solutions, and unicist functionalist design to implement them.
Reflection-driven education is learning-focused and driven by the feedback from the pilot tests of the actions of the participants in adaptive environments.
This debate provides the basics of how to educate people to manage adaptive environments.