Unicist Strategic Diagnoses


A Unicist Strategic Diagnosis for Growth is a structural diagnosis of a business that begins with the definition of the nature of the business and ends with the action plans. It is based on the use of the unicist ontological algorithms included in the Unicist Standard. The output includes diagnoses, prognoses, action plans, and strategic alternatives.

The main applications of the strategic diagnoses deal with: business growth diagnoses, business sustainability diagnoses, business organization diagnoses and business globalization diagnoses, among others.

The unicist diagnostics technology was developed to provide a standard for the diagnosis of businesses whatever the field of activity. It has been a methodology used in the Unicist R&D processes for years until it was approved as a standard.

Unicist Diagnostics is based on fundamental diagnoses that deal with the concept of the business and technical analytical diagnoses that deal with operational aspects.

The integration of these various aspects makes the results absolutely reliable. This diagnosis is developed using the information provided by the client and the facts of the business integrated with the structural information included in our Knowledge Bank.

Fact Based Diagnoses & Object Driven Solutions

Diagnoses are “evidence based”. They use the structural information of markets researched at The Unicist Research Institute and integrate it with the facts of a specific business. Strategic Diagnoses are made based on facts, considering their underlying conceptual structure.

The Input includes:

  • The objectives defined by the client.
  • The information provided by the client based on the solutions being sought.
  • The market and business intelligence included in the Unicist Root Cause Library and the Unicist AI Monitors.

The Output includes:

  • A strategic diagnosis for growth and the possible operational actions.
  • An action plan to implement the goals established by the client.
  • A Pilot Testing approach to monitor the solutions until the goals are achieved.

The Unicist Strategic Diagnostic System includes:

1. A Business Intelligence Module

The objective of the business intelligence module is to provide the necessary information to manage the present and future scenarios of the business.

This system deals with the management of businesses considered as unified fields with their markets.

The Unicist Approach to business intelligence is based on the use of unicist technologies that allow defining the information that is necessary to build competitive intelligence, critical intelligence and structural intelligence and building the context of businesses.

2. A Unicist Strategy Building Module

This module guides the development of alternative strategies. Unicist Strategy is an emulation of the intelligence that underlies nature. It is a planning process to achieve possible goals developing maximal strategies to expand and minimum strategies to ensure profits.

It was created to develop strategies in adaptive environments, integrating expansive and defensive strategies as a unit to ensure results. The unicist unified field method defines the steps to diagnose, build solutions and develop pilot tests to ensure the results of business strategies.

3. A Competitive Strategy Building Module

This module provides the information to develop the adequate strategies to confront with competitors.

Confrontations may be active or passive, but they are always present.

The type of competitive strategy depends on the positioning of the organization, the competitors and the characteristics of the environment.

The final goal of competitive strategies is to achieve the goals minimizing the conflicts.

4. A Sustainability Assurance Module

Sustainability is a basic condition for strategy building. Strategy requires anticipating trends and ensuring that the results are achieved.

This requires managing organizations as a system and influencing the environment to generate value and assure the results.

On the one hand, sustainability depends on the capacity of managing the future possibilities of a business, and the available influence to introduce innovations in the environment

On the other hand, sustainability depends on the maximal and minimum strategies of an organization and the efficacy of its management.

5. A Pilot Testing Module

The pilot testing module uses two different tests:
a) To validate the limits of the functionality of processes and objects.
b) To confirm the functionality of specific actions.

Pilot tests provide the feedback from the environment and the core learning input for the unicist artificial intelligence module. The testing of unicist ontologies implies testing their functionality and requires a precise design of the tests. The “trial and error” use of actions or objects is not a pilot test.

– Specific Functional Modules –

A. Financial Strategy Building Module

Unicist Financial Strategies are focused on managing the financial short term and long term needs of the company and balancing them with the needs of the stakeholders, the shareholders and the customers.

These strategies need to solve the financial support for profit generation, the assurance of the return on investment, the generation of financial leverage and the support to the expansive strategies of the business.

They need to manage short-term strategies to ensure the functionality of the business and long-term strategies to sustain business expansion.

B. Marketing Strategy Building Module

The Unicist marketing strategy is based on integrating the unified field of buying processes with the influential marketing processes.

There are four types of marketing strategies that work autonomously or integrated depending on the characteristics of the products / services, the competition and the environment.

The functionality of the price strategies, relationship strategies, value adding strategies and innovation strategies are the core of the expansion of businesses.

C. Organizational Strategy Building Module

The unicist organizational strategy is based on emulating the organization of nature to manage businesses as adaptive systems. The unicist object driven organization is the natural way to organize based on the knowledge of the ontogenetic maps of a business and its functions.

The organizational strategy includes people management strategies that allow integrating efficacy with efficiency and developing the human capital of organizations.

It implies integrating business objects in the business processes that allow managing the adaptive aspects of businesses accelerating processes while saving energy.

D. Digital Strategies Building Module

Digitalization strategies are driven by the 4th industrial revolution. They are now a must because the information systems and their integration with the physical operation define the spine of any business whatever the size.

Digitalization strategies requires developing maximal strategies to manage the adaptive systems of the business and minimum strategies to manage the administrative / operational systems.

The digitalization of the adaptive systems requires the use of artificial intelligence to manage big data and unicist artificial intelligence to manage the adaptive functions of businesses.

Unicist Evolutionary Approach

Main Markets & Countries

Main Markets (Generic)

Automobile • Food • Mass consumption • Financial • Insurance • Sports and social institutions • Information Technology (IT) • High-Tech • Knowledge Businesses • Communications • Perishable goods • Mass media • Direct sales • Industrial commodities • Agribusiness • Healthcare • Pharmaceutical • Oil and Gas • Chemical • Paints • Education • Services • Commerce and distribution • Mining • Timber • Apparel • Passenger transportation –land, sea and air • Tourism • Cargo transportation • Professional services • e-market • Entertainment and show-business • Advertising • Gastronomic • Hotel-management • Credit card • Real estate • Fishing • Publishing • Industrial Equipment • Construction and Engineering • Bike, motorbike, scooter and moped • Sporting goods

Country Archetypes Developed

Algeria • Argentina • Australia • Austria • Belarus • Belgium • Bolivia • Brazil • Cambodia • Canada • Chile • China • Colombia • Costa Rica • Croatia • Cuba • Czech Republic • Denmark • Ecuador • Egypt • Finland • France • Georgia • Germany • Honduras • Hungary • India • Iran • Iraq • Ireland • Israel • Italy • Japan • Jordan • Libya • Malaysia • Mexico • Morocco • Netherlands • New Zealand • Nicaragua • Norway • Pakistan • Panama • Paraguay • Peru • Philippines • Poland • Portugal • Romania • Russia • Saudi Arabia • Serbia • Singapore • Slovakia • South Africa • Spain • Sweden • Switzerland • Syria • Thailand • Tunisia • Turkey • Ukraine • United Arab Emirates • United Kingdom • United States • Uruguay • Venezuela • Vietnam

The Unicist Research Institute