Strategy program


Aesthetics is the core of Steve Jobs’ business approach

Apple’s success is based on the capacity of perceiving the latent needs of the market and delivering original innovative solutions.

We hope you made the effort to learn from Steve Jobs about Apple’s fundamentals as we proposed.

If you still haven’t done the “homework” we recommend watching the video before following the reading of the answer to the questions posted:

http://unicist.net/it/learning-from-steve-jobs-apple%E2%80%99s-fundamentals/

We consider that the core fundamental of Apple is aesthetics. But aesthetics is not beauty. It goes beyond.

Apple products are aesthetic because they complete the needs of their prospect clients, they are desirable and harmonic. They also include inaccessible aspects that basically deal with innovative technology.

It can be said that the integration of an innovative technology with the fulfillment of latent needs are the core fundamentals that drive Apple’s business.

Steve Jobs is a doer himself

“Doers make things happen. Therefore, more than ever before, it is time for doers in the world.”

Doers are very special individuals. They are basically individuals whose fulfillment is based on doing transcendent things. They need to achieve what they have decided to do. When things cannot be done the easy way, they find the necessary path to make things happen.

“The world is built by doers and enjoyed by followers”. The joy of doers is in the deed itself.

We hope this has been useful.

Request more information: n.i.brown@unicist.org

Diego Belohlavek
Expert System Manager

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity sciences applied to individual, institutional and social evolution.


Questions on the Unicist Standard in Education

You can access the frequently asked questions made by newcomers when they notice both the breakthrough and the simplicity of the Unicist Standard.

Access them at: http://www.unicist.net/faqs_pm.shtml

Please send us your questions as a comment so we can widen the FAQs.

You can find information on the Unicist Standard in the Unicist Business Search Engine: http://www.unicist.com

Request more information: n.i.brown@unicist.org

Thank you.

Diana Belohlavek
VP Unicist Knowledge Bank

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity sciences applied to individual, institutional and social evolution.

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Learning from Steve Jobs: Apple’s fundamentals

Listening to the lecture of Steve Jobs you will access the information you need to understand the core fundamental of Apple’s success.

Access the lecture at:
http://www.youtube.com/watch?v=UF8uR6Z6KLc

Next week you will find the answer on this blog. It is included in the unicist standard contained in the Unicist Business Search Engine.

Suggestion: Reflect on it. The answer is between the lines.

Request more information: n.i.brown@unicist.org

Diego Belohlavek
Expert System Manager

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity sciences applied to individual, institutional and social evolution.


Dealing with the nature of businesses

Learning to deal with the nature of businesses requires going beyond the facts in order to be able to apprehend the underlying concepts.

The nature of a business is defined by its fundamentals. Fundamentals are homologous to the concepts that drive a business and are defined by their ontological structure.

This sounds very complex but fortunately it is very simple. It implies that the nature of a business can be defined in a reasonable and logical language that makes it manageable.

But learning the fundamentals requires integrating “action”, where the learner needs to be alone in order to assume the full responsibility for results, and “reflection” where the learner can be guided.

This requires time but the reward is being able to produce consistent results. That is why it is a natural approach for doers.

You can find information on Unicist Thinking in the Unicist Business Search Engine: http://www.unicist.com

Request more information: n.i.brown@unicist.org

Your comments are welcome.

Peter Belohlavek

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