The discovery of the structure of the functionality of biological and behavioral catalysts allowed developing business catalysts which are necessary to accelerate processes and drive the evolution of businesses.
Business catalysts are process accelerators that allow ensuring the functionality and evolution of adaptive business functions.
The researches made at The Unicist Research Institute demonstrated that the evolution of living beings, social entities and businesses require the use of catalysts. Therefore, the success of sustainable businesses fully depends on the use of catalysts.
For example: While 100% of the successful marketing actions were sustained by catalysts, 100% of the failures had insufficient catalysts. The use of catalysts is a must in marketing.
All developed cultures and expanding businesses use catalyzing objects. Some of the paradigmatic examples in the business world are: IBM, Pfizer, Bayer, Shell, etc. www.arkenea.com/blog/how-successful-startups-started
The Unicist Research Institute