The unicist standard for business strategy allows defining the fundamentals of General Electric’s business in order to benchmark its experiences.
General Electric was born together with the “Product Development Laboratories” of Thomas A. Edison. Thus General Electric’s business concept is driven by research in all the fields where it considers there is a possibility to generate added value to the market.
In the development of innovations, the minimum strategy drives toward the building of social capital. This is the central fundamental of General Electric and it is sustained by the diversified “Product Development Laboratories” they have around the world.
Being focused on market value adding allows developing useful researches and strengthening the market bonds by improving the social capital in the environment.
The structural approach to innovations developed by General Electric is an “extreme” benchmark for innovative businesses.
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NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.
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