Unicist natural organization implies finding the organizational model that best fits the requirement of the business model. Organizational models are the operational description of the implicit or explicit business model. Benchmarking is only possible among businesses having the same nature.
The unicist ontology is a sub-product of Benchmarking of non homologous businesses leads to failure.
The nature of a business defines the essential organizational model to be applied.

The objective of a marketing mix is to establish the successive and simultaneous actions to influence the consumer's or user's purchasing decision.
But about 50% of marketing campaigns do not achieve their goals. This was the input for developing, step by step, a unicist ontology-based model that could make marketing more accurate.
The unicist marketing mix models the natural structures of the marketing mix within the taxonomy of selling processes.
The unicist marketing mix model provides the fundamentals to design commercial processes and strategies.

This book provides a methodology to develop country future scenarios to analyze risks and opportunities. It provides an ontology-based technology to research the nature of countries' reality.
The unicist future research approach is based on the conceptual structure of countries that can be found in their past, and the use of the information of the present to infer the future.
This logical approach to the future makes the forecast of country future scenarios reliable.

The unicist approach changed the paradigms of decision making.
The unicist technology for diagnostics approaches the nature of problems.
Problems turn complex when results must be achieved, and require a high accuracy of the diagnoses, prognoses and action plans to solve them. Unicist technologies for diagnostics were developed to ensure results.
In the short and long run, the nature of a reality prevails over all Voluntaristic actions.

It includes the unicist ontology of Innovation that has been researched to influence its nature.

This is an approach to the nature of diagnostics. Health, educational and research diagnostics are a fertile ground for planting paradoxes.
Appearance sustains paradoxes and also leads to fallacious perceptions.
Paradoxes corrode human activity. But individuals are unaware of their paradoxical behavior. Unless working with a permanent and actual feedback from reality, paradoxes are usually discovered when it is too late.

Until the development of integral logic, fallacies were considered reasoning or foundation errors. This research has demonstrated that fallacies are not errors; instead they are functional conducts or behaviors that ascertain beliefs or needs.
This research started in 1985. It included the follow up of eight people per country during four years, encompassing the following cultures: Germany, Argentina, Brazil, Chile, England, Japan and the U.S.

The Unicist Ontology of Evolution is an approach to nature's "operational system". It describes the metamodel of nature which is abstract, fuzzy and law-driven.
The discovery of the Ontogenetic Intelligence laid the groundings of natural evolution laws. Ontogenetic intelligence provides the basic rules to adapt to an environment. It sustains the living being's unstable equilibrium. When, for any reasons, the ontogenetic intelligence is inhibited, the living being loses its equilibrium and its survival is endangered.

It includes the discovery of the evolution laws.

“The Unicist Archetype is defined by the conceptual structure underlying a society's collective behavior.”
Sweden is: External Security, Inner Freedom and Transparency.
Today Sweden ranks amongst the most developed nations worldwide.
Its key to be listed at this level for several decades is the same as that of all other highly developed countries: it operates with its own model.

This e-book presents the synthetic results of the research and discovery of the natural (ontological) structure of knowledge and knowledge management and its application in the building of human capital.
The unicist approach to human capital uses knowledge management as the “catalyst” of the human capital building process.
The results presented by Diana Belohlavek show the limits of a Human Capital Building process through the measurement of the return on investment, continuous improvement, personal benefits, individual confidence and synergy within the organization.

The growth of countries, businesses and individuals is based on their intellectual capital.
Many controversies have been created along developing Intellectual Capital which in some extend depend, on the one hand, on the conventions used to define it and, on the other hand, on the urgent necessity to capitalize it which turns out to generate fallacious scenarios.
This e-book presents the unicist ontology of Intellectual Capital as the integration of: Objects, Human Capital, Credibility and Innovation to define its nature and transform it into growth.

It includes the unicist ontology of the Australian archetype.

It includes the unicist ontology of the Brazilian archetype.

France: Sciences Incubator, Pragmatism, No-dissent, Nationality.
France is a model of how to integrate efficiency with efficacy high-lighting the latter in order to develop. The French model, with its human component, has generated a way of developing much of its own.
France is, was and probably will be a model for the development of factual sciences in the world, aside from its leadership in some hard sciences like mathematics.
In order to understand the French culture one needs to understand the French Revolution as a detonating element of a cultural assertion which, logically, preceded it.

Germany : Technology, efficiency, leadership (social discipline with social and ecological responsibility).
Germany has been and remains a model of efficiency in the development of all its economic, social and “ecological” activities.
It is a unique model like the Japanese, that many admire and that few can follow since in fact, other cultures find it difficult to keep up with its social discipline, social responsibility and “ecological” responsibility.

It includes the unicist ontology of the German archetype.

Unicist natural (ontological) market segmentation is the integration of the drivers that influence buyers and consumers when deciding what to buy.
The unicist market segmentation includes:
•  Conceptual Segmentation
•  Functional Segmentation
•  Psychological Segmentation
•  Lifestyle Segmentation
This approach increases significantly the accuracy of market segmentation and the consequent marketing actions. This segmentation approach is necessary when dealing with innovation and differentiation. It is hygienic in the field of functional non-differentiated goods or services and commodities.

It includes the unicist ontology for network building and the unicist ontology of ethical intelligence.

History is supposed to deliver secure knowledge to be aware of the reality one is living in, in order to be able to live in an adapted way.
Nowadays there are two models to structure the logic of historical information: the dialectic and the unicist double dialectic. The unicist approach to history seeks for the natural roots of cultural evolution.
The unicist approach to history besides delivering the ontology for historical research, demonstrates the fallacy of the dialectic model.